by Jamie Smith | Apr 9, 2021 | Industry Insights
This article was written by: Zoë Bishop Mid-Weight Creative @ FOTW & Mark Wingell Lead Motion Designer @ FOTW All work and no play makes for a crazy, murderous individual (thanks for the heads-up, Kubrick) and the realm of Creative Advertising definitely has no...
by Jamie Smith | Mar 18, 2021 | Industry Insights
Here at FOTW, we been specialising in direct response TV ads for over 15 years that drive action – whether that’s visiting a website, making a phone call or buying a product. We’ve worked with some of the UK’s biggest brands such as Sky and NOW TV, so we know a...
by Jamie Smith | Mar 4, 2021 | Industry Insights
This article was written by Zoë Bishop Mid-Weight Creative @ FOTW Watch Out! It’s time for our next ‘In the Works’ update at FOTW– but have you clocked what our next passion project is based on? (We’re three clues deep if you include the title)…It’s a measure of...
by Jamie Smith | Feb 16, 2021 | Industry Insights
With a plethora of digital marketing channels available and more popping up all the time, it can be easy to overlook more ‘traditional’ methods such as TV advertising. As consumers, we’re being hit from every direction with advertising, making it impossible to react...
by Jamie Smith | Jan 27, 2021 | Industry Insights
This article was written by Zoë Bishop Mid-Weight Creative @ FOTW Stop. Render Time! Very little gets our creative studio team more excited than a juicy, high spec render. In fact, when it comes to products and getting people enticed, it’s fairly vital to the 3D...